Local tech company helps concerned parents fly under the RAADR

A new locally based tech company offers a service parents are going to love, even if they’d probably be happier if they didn’t need to use it. Raadr, Inc. is trying to help curb the online bullying epidemic with its propriety software available online and soon-to-be app form.

The company recently launched a website that helps parents monitor their kids’ social media accounts, notably Facebook, Twitter and Instagram. Designed to bring online peace of mind to families and safety to their children, according to a press release.

Jacob DiMartino

Jacob DiMartino

More than half of parents of teens between 13 and 17 years old check their child’s social media pages, according to Pew Research Center. Of those parents, only about 36 percent frequently speak to their children about their online behavior toward others.

Raadr plans to make this process more effective.

With Raadr, parents can oversee what is being posted or discussed with their children online. The process is simple. Users can select words associated with cyber bullying, drugs or other inappropriate conduct, and if those words are posted, parents will be immediately alerted, the release stated.

While parents can enroll in this service unbeknownst to their child, Raadr Founder and CEO Jacob DiMartino hopes his company can start a productive dialogue within a family.

According to the National Crime Prevention Council, only one in 10 teens tells a parent if he or she has been a cyber bully victim. Additionally, one in four children is sexually harassed online by their own friends. The study found that 24 percent of children were sexually harassed by their friends online through sexual comments, jokes and messages.

“I think parents should sit down and address inappropriate behavior on social media,” stated Jacob DiMartino, founder and CEO of Raadr, Inc., in the release. “Even if someone isn’t being bullied, his or her social media page is a digital resume. Future employers and law enforcement can see what children are posting, and I don’t think kids understand that what they put out is out there forever.”

Parents try their best to keep their children safe online from sexual harassment, bullying and strangers. However, Raadr allows parents to know they’re doing enough to monitor their children and their closest friends’ online activity.

In addition to peace of mind with cyber bullying, the program is customizable to pick up on target keywords for those who want to be alerted about posts related to other concerns such as sexual harassment and terrorist recruitment. The possibilities are endless.

Raadr will soon be launching an app version of the website so families can always be connected with their children. RAADR© gives families the ability to protect their image, combat erroneous postings and for individuals safeguard their children from online bullying.

The service package costs $4.95 per month, the release stated.

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