Kitten “pop-up” shop opening in Scottsdale for two days

In late spring and early summer, animal shelters are flooded with cuteness, as cats give birth to litters of kittens.

The Arizona Animal Welfare League and Society for Prevention of Cruelty to Animals is introducing a novel way to find homes for these little bundles of fun and cuteness — kitten pop-ups.

0624Ns News (Adoption Weekend)Modeled after the fast growing retail trend of pop-up shops, which use unleased commercial space to open a temporary store selling everything from art and fashion to food and tech gadgets.

AAWL and SPCA will open its first kitten pop-up 12-6 p.m. on Saturday, June 20, and Sunday, June 21, inside Urban Outfitters at Scottsdale Quarter, 15037 N. Scottsdale Road. Adoption fees will be $75 per kitten, or people can adopt two kittens for $125, according to a press release.

In this case, the store, Urban Outfitters, is allowing AAWL and SPCA to use its active retail location to introduce shoppers to adoptable kittens.

“I don’t know of another shelter that has done a pop-up adoption event like this,” stated Whitney Fletcher, director of volunteers and special events, in the release. “The Scottsdale Quarter has been amazing to work with, and we are delighted to have them as a sponsor for our first kitten pop-up.”

The kitten pop-ups also help AAWL and SPCA to connect with existing followers on social media in a new way and reach potential new fans who happen by the temporary retail location, she stated.

“Most importantly, the kitten pop-up is going to find homes for lots of sweet, adorable kitties rescued by our shelter,” stated Ms. Fletcher.

Future kitten pop-up adoption events will be announced on AAWL and SPCA’s Facebook page, Arizona Animal Welfare League & SPCA, and on Twitter @aawlphx.
For more information about AAWL & SPCA, go to www.aawl.org or call 602-273-6852.

The Scottsdale Independent is published monthly and mailed to 75,000 homes and businesses in Scottsdale.

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